GE Game Changers | “Motion Analytics”

“General Electric has always been ahead of the game. So it goes without saying that they’re never satisfied with simply playing it. They want to change it.” BBDO Agency creatives crafted a simple and powerful message with social / digital film campaign for GE; As one of the premier 2018 Winter Olympic sponsors, GE technology is used in many innovative new ways to support athletes on the world’s biggest stage.